Apple, Lincoln Road
Designing for Apple, a global leader in both technology and design, required creating a Lincoln Road storefront that both adhered to their well-established brand and accommodated the scale and materiality of this historic Miami Beach area.
The philosophy underpinning the building’s design understands the paradox of showcasing “state-of-the-art” technology as innovation is always in motion—always in flux—and thus dated when it reaches the market.
Working with this reality, instead of against it, the proposed design for the building envelope positions Apple as another timeless aspect within the built landscape of Lincoln Road and Miami’s vibrant and diverse culture.
Both the building façade and interior convey the foundational and now iconic aspects of the brand: simplicity in design, meticulous materiality, and sophisticated craftsmanship.
Miami’s design language is rooted in our sunny but challenging climate, and somewhat wild nature. It is lighter, brighter, and freer. When desired, it can immerse us in nature while still having protective boundaries from the sun, heat, and storms when needed.
At the heart of our practice is listening: listening to the unique dreams and passions of our clients and weaving their visions into the vibrant tapestry of our dynamic city. The client envisioned a home that was thoroughly modern yet grounded in historical architectural precedents; like many of our projects, 101 Hibiscus was crafted to respect past design traditions while capturing aspirations for the future.
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The design for Coral Gables Residence exhibits a dual nature: a more traditional façade juxtaposed against a sleek and modern rear exterior.